CHAPTER 17

Change vs transformation.

Change asks how do we do this better. Transformation asks whether the thing should still be done at all.

PROMPT ONE

Where in your business are you currently asking how do we do this better when you should be asking is this still the right way to do it at all?

PROMPT TWO

If you redesigned one part of your business from AI capability backwards, instead of bolting AI onto what's there, what would change about how it operates?

PROMPT THREE

What's a process you're currently improving incrementally that, if you stepped back, you'd realise should be redesigned entirely?

PROMPT FOUR

If you treated this moment in your industry as a transformation rather than a change, what would you do differently in the next ninety days?